In this commercial, Sliced Bread Inc. is falling apart financially because Little Caesars is overtaking it. This commercial uses a variety of photoshop and video effects in order to create a realistic-looking video for the viewer. For example, the woman riding the ostrich is edited-in because it is unlikely that Little Caesars actually has the budget for this.
Similarly, in this commercial, photoshop and video effects are used to create a realistic-looking crazy commercial. For example, the snickers bar and helicopter are added-in through editing because it is, again, unlikely that Snickers has the budget to rent a helicopter and create a giant Snickers prop.
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